Author: Astrid Sarratt

The Power of Facebook Reviews in 2024 Why You Can’t Ignore the Impact of Social Proof Social proof has become an integral part of consumer decision-making, with a whopping 92.4% of individuals relying on reviews to guide their purchasing choices. Imagine you’re browsing Facebook and stumble upon a business page brimming with positive testimonials –…

Competitive Online Reputation Management Tools There are several competitive online reputation management (ORM) tools on the market. These tools offer a variety of features, but most notably, they offer competitive rankings, ratings, and reviews over time. They also provide timeline reports to help understand how your brand is being talked about online. Additionally, many ORM…